Rob Woodall

UX Designer, Developer, Analyst

Product designer and front end developer with a data-driven, user-centered approach

Rob Woodall Designer, Publisher, Developer


Usability & UX

A background of over ten years as a User Experience leader and technical architect

  • Functional requirements
  • Product design
  • User reporting strategy
  • Usability testing

Front End

Senior front end development in multiple environments and dev team management experience

  • JavaScript, ES6
  • Angular, Knockout, Vue.js
  • Grunt, Gulp, LESS/SASS
  • Complex interface design

Web Development

Mid-level software and app development, PHP developer, technical liaison

  • PHP, MySql, Mongo
  • Wordpress, Laravel
  • Cordova, Ionic
  • Integrations

Product Management

Experience and training in project management, SCRUM and agile development

  • SCRUM, Agile
  • Quality Testing
  • PM+ Course Completion
  • Prioritization and estimation

Featured Projects

Products and apps I've designed and developed, with clients, or as partnerships

Work Experience

I have over ten years of design and development experience in various roles. I've lead small, focused teams at large enterprises and bigger, broader teams at startups.

Product Developer, Creative Standard current

  • Translate complex business requirements into highly usable interfaces/apps for self and clients
  • Published 6 native mobile apps with over 1 million monthly pageviews across Android and IOS
  • Growth hacking, social networking marketing, search engine optimization
  • Develop JavaScript/Knockout/Angular, LAMP, Cloud, Wordpress, CSS/LESS, Github, Grunt, PHP/Laravel

Senior Web Developer at V. Ventures

  • Research and competitive analysis for several high traffic web and app acquisitions
  • Increased revenue generation, user engagement through research, improved UX and design
  • Quality tested products, wrote user stories and requirements, product management, Jira
  • Developed JS (Backbone, jQuery) predominately on LAMP stacks with various frameworks

Senior Web Developer at Grantham University

  • Designed, developed and AB tested landing pages to ensure successful enrollment ROI
  • Analyzed and reported web traffic statistics and ensured optimal compatibility for all users
  • Created and maintained release schedule, managed releases and communicated release notes
  • Identified a problem, designed and developed a third party API integration system to solve it
  • PHP, HTML5, CSS3, Jquery and Wordpress development

Principal User Experience Designer at

  • Managed cross-functional front end team made up of 3 or more designers and developers
  • Responsible for front end and UI design quality of entire organization, customer advocate
  • Analyzed marketing data to recommend website and app updates
  • Created wireframes and prototypes of highly usable interfaces based on side by sides, HCI
  • Lead interface developer using HTML, CSS and Javascript in an ASP.NET C# environment



  • UX Design pro
  • Balsamiq pro
  • Illustration pro
  • User Interface Design pro
  • Adobe Creative Suite pro
  • Axure


  • HTML5, CSS3, LESS/SASS pro
  • Javascript, Angular, Backbone pro
  • PHP, Wordpress pro
  • MEAN
  • MySQL, Mongo, Postgres
  • Firebase, AWS, Cloud


  • Google Analytics, Mixpanel pro
  • Jira, Bitbucket, Git, QC pro
  • Excel, Tableau pro
  • Charles, Postman
  • Marketing Tools
  • Sublime Text

Soft Skills

  • KPI Execution, Strategy pro
  • PM+, Project Management pro
  • Technical Liaison pro
  • SCRUM, Agile pro
  • Crucial Conversations
  • Team Leader

Other Projects

Projects here I designed and/or developed for myself, clients or in a professional role.

Bragging Rights

Even if you're on the right track, you'll get run over if you just sit there - Will Rogers

App Downloads


Page Views


Concurrent User Record


Leads Generated


UI's Designed


Apps Developed


States Visited


Countries Visited


Gigs, Jobs, Partnerships

Contact for availability

Logo Design Hobbyist

About Me

I have been creating digital experiences for nearly 10 years. Currently, I create products as an entrepreneur, freelance design and perform contract development work for companies. I am interested in partnerships, opportunities and perhaps employment.

Rob Woodall Designer, Publisher, Developer
Rob Woodall Designer, Publisher, Developer

Gigs, Jobs, Partnerships

Contact for availability